Hudson Property Group
+2.6K% increase in link clicks, driving meaningful website traffic.
We developed and implemented a considered digital strategy for Hudson Property Group, incorporating social media management, targeted paid advertising and strategic email marketing. The focus was twofold: strengthening engagement with their existing landlord database while proactively connecting with new landlords in the market. Through curated visual content and data-led campaign delivery, we positioned their professional services clearly and elevated awareness of their short-term accommodation offering across key digital channels.
+233.8% increase in reach across Instagram, showcasing their local listings to a warm local audience.
For Hudson Property Group, we built a dual-focused strategy targeting both landlords and guests. Educational, insight-led content positioned Hudson as a trusted, premium partner for local landlords, supported by targeted email marketing that nurtured relationships and strengthened credibility.
Llifestyle-driven content showcased the guest experience and local area, with email communication encouraging repeat bookings and loyalty. The result was a cohesive digital system driving both property acquisition and occupancy, built on strategy.